Style Snoops is a website that creatively shares the lives of real women through styling and makeovers. It will draw the attention of many women wishing to feel empowered through their personal identity. Style Snoops will delve into the lives of these women which other women can easily resinate with and be inspired by. Although based heavily on fashion and beauty it will also include interiors, food and stories/interviews with women’s passions and interests, be it, yoga, art, dog walking, nursing or Dj-ing. Style Snoops will grow into a well known go to for a woman to browse carefully curated and selected trends. Collaborations will grow with brands which will strengthen the blog. Ultimately Style Snoops endeavour to create connections internationally with stylists and content creators to create interesting and cultural content turning it into an international brand.